Vice President, Experience.

Atlanta Hawks & Philips Arena

Full Time
Atlanta Hawks & Philips Arena
Atlanta, GA

Job Details

 The Vice President-Experience is in charge of every aspect of fan’s live interaction with the Atlanta Hawks Basketball Club. Whether it’s in the arena or out on the street the VP-Experience knows the next-generation of fan expects more than just a basketball game, they expect an “experience”. An experience that is part competition, part technical marvel and part party; all hosted by the coolest kids in town-The Hawks!

    The VP, Experience will be responsible for all in-game entertainment, performances, video, music and the emotional journey of the customer, all while trying to obtain any advantage possible for our Atlanta Hawks. The VP will strive to provide our fans with a unique and memorable experience for every visit the make to the arena. The VP is also responsible for all interaction Atlantans have with in-arena talent outside of the venue as well; including but not limited to: Sky Squad, Flight Crew, Cheerleaders, and Harry the Hawk. The VP is also expected to play an integral role in the technology used in the arena.



  • Demonstrate a “One Team. One Vision.” philosophy and reinforce SMILE-ing-Southern Hospitality, Making a Moment, Individuals Matter, Loyalty & Empowerment
  • Exhibit compelling storytelling through all content and platforms
  • Ensure all content is on-brand, consistent in style, quality and voice
  • Strong leadership qualities including: training employees; planning, assigning and directing work; appraising performance; rewarding and disciplining employees; addressing issues, solving problems and creating an optimistic and positive environment
  • Manage and implement a multi-faceted plan for in-game entertainment and maximization of fan’s emotional journey pre-game, in-game and post-game
  • Utilize a variety of assets including technology, video, audio, talent development and talent recruiting to create a unique and high-energy environment for fans and sponsors
  • Research best practices around the league and other sports organizations to improve fan experience
  • Leverage trending topics/current events to develop content themes and spontaneous activations.
  • Lead a team responsible for strategy, design & execution of all entertainment & experiential elements


  • Very strong communication & leadership skills and the ability to build a strong culture of excellence
  • Technical proficiency with In-arena technology
  • Excellent written and communication skills
  • 5-10 years of experience in writing, editing and creating compelling content
  • Strength in relationship building and managing relationships with talent, sponsors, etc.
  • Must be creative, organized, detail-oriented and demonstrate excellent follow-through
  • Must be able to make independent decisions; possess strong problem-solving skills
  • Must be able to manage multiple projects simultaneously
  • Creative and proactive problem solver
  • Ability to thrive in a fast-paced work environment with multiple projects and deadlines
  • Ability to take constructive criticism
  • Must be able to excel under pressure
  • Ability to work independently and within a team environment
  • Experience in professional sports

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